Privacy Policy

This Privacy Policy describes how Norcalfireandgrill.com collects, uses, and discloses your Personal Information when you visit or make a purchase from the Site.

Collecting Personal Information

When you visit the Site, we collect certain information about your device, your interaction with the Site, and information necessary to process your purchases. We may also collect additional information if you contact us for customer support. In this Privacy Policy, we refer to any information that can uniquely identify an individual (including the information below) as “Personal Information”. See the list below for more information about what Personal Information we collect and why.

Device information

  • Examples of Personal Information collected: version of web browser, IP address, time zone, cookie information, what sites or products you view, search terms, and how you interact with the Site.
  • Purpose of collection: to load the Site accurately for you, and to perform analytics on Site usage to optimize our Site.
  • Source of collection: Collected automatically when you access our Site using cookies, log files, web beacons, tags, or pixels.
  • Disclosure for a business purpose: shared with our processor Shopify.

Order information

  • Examples of Personal Information collected: name, billing address, shipping address, payment information (including credit card numbers, email address, and phone number.
  • Purpose of collection: to provide products or services to you to fulfill our contract, to process your payment information, arrange for shipping, and provide you with invoices and/or order confirmations, communicate with you, screen our orders for potential risk or fraud, and when in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services.
  • Source of collection: collected from you.
  • Disclosure for a business purpose: shared with our processor Shopify, and Warehouses for Order inquiries only.

Customer support information

  • Examples of Personal Information collected
  • Purpose of collection: to provide customer support.
  • Source of collection: collected from you.
  • Disclosure for a business purpose:

 

Minors

The Site is not intended for individuals under the age of 18. We do not intentionally collect Personal Information from children. If you are the parent or guardian and believe your child has provided us with Personal Information, please contact us at the address below to request deletion.

Sharing Personal Information

We share your Personal Information with service providers to help us provide our services and fulfill our contracts with you, as described above. For example:

  • We use Shopify to power our online store. You can read more about how Shopify uses your Personal Information here: https://www.shopify.com/legal/privacy.
  • We may share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.

Behavioural Advertising

As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For example:

  • We use Google Analytics to help us understand how our customers use the Site. You can read more about how Google uses your Personal Information here: https://policies.google.com/privacy?hl=en.You can also opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.
  • We share information about your use of the Site, your purchases, and your interaction with our ads on other websites with our advertising partners. We collect and share some of this information directly with our advertising partners, and in some cases through the use of cookies or other similar technologies (which you may consent to, depending on your location).

For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.

You can opt out of targeted advertising by:

Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at: http://optout.aboutads.info/.

Using Personal Information

We use your personal Information to provide our services to you, which includes: offering products for sale, processing payments, shipping and fulfillment of your order, and keeping you up to date on new products, services, and offers.

Lawful basis

Pursuant to the General Data Protection Regulation (“GDPR”), if you are a resident of the European Economic Area (“EEA”), we process your personal information under the following lawful bases:

  • Your consent;
  • The performance of the contract between you and the Site;
  • Compliance with our legal obligations;
  • To protect your vital interests;
  • To perform a task carried out in the public interest;
  • For our legitimate interests, which do not override your fundamental rights and freedoms.

Retention

When you place an order through the Site, we will retain your Personal Information for our records unless and until you ask us to erase this information. For more information on your right of erasure, please see the ‘Your rights’ section below.

Automatic decision-making

If you are a resident of the EEA, you have the right to object to processing based solely on automated decision-making (which includes profiling), when that decision-making has a legal effect on you or otherwise significantly affects you.

We DO NOT engage in fully automated decision-making that has a legal or otherwise significant effect using customer data.

Our processor Shopify uses limited automated decision-making to prevent fraud that does not have a legal or otherwise significant effect on you.

Services that include elements of automated decision-making include:

  • Temporary denylist of IP addresses associated with repeated failed transactions. This denylist persists for a small number of hours.
  • Temporary denylist of credit cards associated with denylisted IP addresses. This denylist persists for a small number of days.

Selling Personal Information

Our Site sells Personal Information, as defined by the California Consumer Privacy Act of 2018 (“CCPA”).

  • CATEGORIES OF INFORMATION SOLD;
  • INSTRUCTIONS ON HOW TO OPT-OUT OF SALE;
  • WHETHER YOUR BUSINESS SELLS INFORMATION OF MINORS (UNDER 16) AND WHETHER YOU OBTAIN AFFIRMATIVE AUTHORIZATION;
  • IF YOU PROVIDE A FINANCIAL INCENTIVE TO NOT SELL INFORMATION, PROVIDE INFORMATION ABOUT WHAT THAT INCENTIVE IS.]

Your rights

 

GDPR

If you are a resident of the EEA, you have the right to access the Personal Information we hold about you, to port it to a new service, and to ask that your Personal Information be corrected, updated, or erased. If you would like to exercise these rights, please contact us through the contact information below [OR INSERT ALTERNATIVE INSTRUCTIONS FOR SENDING ACCESS, ERASURE, CORRECTION, AND PORTABILITY REQUESTS].

Your Personal Information will be initially processed in Ireland and then will be transferred outside of Europe for storage and further processing, including to Canada and the United States. For more information on how data transfers comply with the GDPR, see Shopify’s GDPR Whitepaper: https://help.shopify.com/en/manual/your-account/privacy/GDPR.

[INCLUDE FOLLOWING SECTION IF YOUR BUSINESS IS SUBJECT TO THE CALIFORNIA CONSUMER PRIVACY ACT]

CCPA

If you are a resident of California, you have the right to access the Personal Information we hold about you (also known as the ‘Right to Know’), to port it to a new service, and to ask that your Personal Information be corrected, updated, or erased. If you would like to exercise these rights, please contact us through the contact information below

If you would like to designate an authorized agent to submit these requests on your behalf, please contact us at the address below.

Cookies

A cookie is a small amount of information that’s downloaded to your computer or device when you visit our Site. We use a number of different cookies, including functional, performance, advertising, and social media or content cookies. Cookies make your browsing experience better by allowing the website to remember your actions and preferences (such as login and region selection). This means you don’t have to re-enter this information each time you return to the site or browse from one page to another. Cookies also provide information on how people use the website, for instance whether it’s their first time visiting or if they are a frequent visitor.

We use the following cookies to optimize your experience on our Site and to provide our services.

Cookies Necessary for the Functioning of the Store

Name Function
_ab Used in connection with access to admin.
_secure_session_id Used in connection with navigation through a storefront.
cart Used in connection with shopping cart.
cart_sig Used in connection with checkout.
cart_ts Used in connection with checkout.
checkout_token Used in connection with checkout.
secret Used in connection with checkout.
secure_customer_sig Used in connection with customer login.
storefront_digest Used in connection with customer login.
_shopify_u Used to facilitate updating customer account information.

Reporting and Analytics

Name Function
_tracking_consent Tracking preferences.
_landing_page Track landing pages
_orig_referrer Track landing pages
_s Shopify analytics.
_shopify_fs Shopify analytics.
_shopify_s Shopify analytics.
_shopify_sa_p Shopify analytics relating to marketing & referrals.
_shopify_sa_t Shopify analytics relating to marketing & referrals.
_shopify_y Shopify analytics.
_y Shopify analytics.

 

The length of time that a cookie remains on your computer or mobile device depends on whether it is a “persistent” or “session” cookie. Session cookies last until you stop browsing and persistent cookies last until they expire or are deleted. Most of the cookies we use are persistent and will expire between 30 minutes and two years from the date they are downloaded to your device.

You can control and manage cookies in various ways. Please keep in mind that removing or blocking cookies can negatively impact your user experience and parts of our website may no longer be fully accessible.

Most browsers automatically accept cookies, but you can choose whether or not to accept cookies through your browser controls, often found in your browser’s “Tools” or “Preferences” menu. For more information on how to modify your browser settings or how to block, manage or filter cookies can be found in your browser’s help file or through such sites as www.allaboutcookies.org.

Additionally, please note that blocking cookies may not completely prevent how we share information with third parties such as our advertising partners. To exercise your rights or opt-out of certain uses of your information by these parties, please follow the instructions in the “Behavioural Advertising” section above.

Do Not Track

Please note that because there is no consistent industry understanding of how to respond to “Do Not Track” signals, we do not alter our data collection and usage practices when we detect such a signal from your browser.

Changes

We may update this Privacy Policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal, or regulatory reasons.

Contact

For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by using the Contact US link to get to a form that you can fill out and submit to us. 

 

Last updated: [03/24/2021]

If you are not satisfied with our response to your complaint, you have the right to lodge your complaint with the relevant data protection authority. You can contact your local data protection authority, or our supervisory authority here: Contact us page on Norcalfireandgrill.com.

Based on 1068 reviews
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Beautiful and fun!

Love my Sierra Flame Electric Fireplace! Well made of cast iron. Remote controlled ember bed colors, speed and brightness of fire images, and variable heat settings. Manual controls on the fireplace itself. So much fun changing up settings! I would like to see an option for “real fire” looking setting, but it nicely and beautifully replaces my 40 year old Vermont Castings wood stove. Yay! No more ash and dust!

Happy customer

Hooked up and it works great. Will have to wait to get it tiled, but it was an easy install for the gas installer. Really like the heat it generates.

Good service.

Very nice service.

Hidden damage and no reply from Customer Service

After unboxing my fireplace I found hidden damage behind the cardboard container. I e-mail [****] several time with images but received no response at all. If you're building a new house and preorder your materials like I did, make sure you unbox and inspect all your items before you receive them.

Perfect!

I’ve always dreamed of having a fireplace, but I didn't want the hassle of logs and ashes. This electric fireplace is just perfect! The minute I turned it on, my living room transformed into a cozy retreat. The flame effect is so mesmerizing—I could watch it for hours! Plus, I love that I can use the flames without the heat, so I can enjoy that cozy vibe all year round. It was easy to put together—took me about an hour, and now it’s the favorite spot for both me and my pets! 🐶 I’m so glad I made this purchase; it really adds warmth and charm to my home.

I'm impressed!

The website was easy to navigate, and I found exactly what I was looking for. The product description was detailed, and the pictures gave me a good idea of how it would look in my space. The ordering process was smooth, and I even received an email right after I placed my order confirming everything—super reassuring!

Made Our Home Feel Instantly Cozier

I bought this fireplace as a surprise for my husband, and it was the best decision! It added instant coziness to our living room. We don’t have a real fireplace, so this was a great alternative. The flame settings give a realistic look, and I love that I can adjust the heat depending on the weather. My husband and I sit in front of it every evening with our coffee—it’s become our favorite spot in the house. It also has a timer, so we can fall asleep with it on without worrying. The only regret I have is not buying it sooner!

Perfect for Small Spaces and Easy to Use

I live in a small one-bedroom apartment and have always wanted a fireplace, but space was a huge concern. This fireplace fits perfectly in my tiny living room without feeling bulky or taking up too much room. I was also surprised by how much heat it gives off—it keeps the whole apartment warm on cold nights. I especially love the flame-only setting because I can still enjoy the look of a fireplace without the extra heat when it’s not too cold. It’s so easy to use; I basically control everything with the remote. Definitely worth every penny!

Best Purchase for My Home Office!

Since I started working from home, I’ve been wanting to make my office feel more comfortable, and this fireplace was the missing piece. It instantly transformed my workspace into a cozy, welcoming environment. The flame looks so real, and the warmth is just what I need on cold mornings. I like that I can adjust both the flame and heat settings, so it’s perfect for any time of day. And the best part? It doesn’t take up a ton of space, so I still have room for my desk and bookshelves. It’s like having a mini sanctuary in my own home!

Amazing Atmosphere for Movie Nights

I got this fireplace just in time for the colder months, and I’m so glad I did. It’s made such a difference in the ambiance of our living room. We use it mostly for movie nights, and it just sets the mood perfectly. The flame settings are beautiful, and I love that I can adjust the brightness depending on the time of day. I was initially skeptical about how much heat it would put out, but it’s surprisingly effective, especially since our space isn’t too large. It’s definitely exceeded my expectations—looks beautiful, works great, and it’s so easy to use!

I’m so happy with this purchase!

As someone living in a small apartment, space is always a concern, but this fireplace fits perfectly without taking up too much room. I love the contemporary design, and it really elevates the entire feel of my living area. The flame is incredibly lifelike, and I appreciate that I can run the flames without the heat—perfect for setting the mood when I don’t need extra warmth. It heats my small apartment quickly when I do use the heater, though! It’s been a total game-changer for those cold nights when I just want to curl up with a movie.

Great Addition to My Bedroom

I bought this fireplace for my bedroom because I wanted that warm, cozy feel, and it has totally exceeded my expectations. It’s the perfect size—doesn’t overpower the room but still makes a big impact. The heat output is perfect for a bedroom, and I love that I can set the timer to turn it off automatically if I fall asleep. The flame effect is beautiful and calming—it’s like a little piece of heaven at the end of a long day. Plus, I love that I can change the flame color to match my mood. Total relaxation, and it’s made my bedroom feel like a luxury retreat.

This electric fireplace is the perfect combination of style and functionality.

It looks like a high-end piece but didn’t break the bank, which is a win in my book. The flame effect is really impressive, and it has multiple brightness levels, so I can go from a soft glow to a roaring flame look with just a click of the remote. I’ve been using it almost daily for both heat and ambiance, and it’s made a noticeable difference in my living room’s temperature during the cold mornings. The customer service was great, too—had a small issue with the remote, and they sent me a new one within days. No complaints here!

Great Addition to My Bedroom

I bought this fireplace for my bedroom because I wanted that warm, cozy feel, and it has exceeded my expectations. It’s the perfect size—doesn’t overpower the room but still makes a big impact. The heat output is perfect for a bedroom, and I love that I can set the timer to turn it off automatically if I fall asleep. The flame effect is beautiful and calming—it’s like a little piece of heaven at the end of a long day. Plus, I love that I can change the flame color to match my mood. Total relaxation, and it’s made my bedroom feel like a luxury retreat.

Great Value for the Price!

I’ve been searching for an affordable electric fireplace for months, and this one checked all the boxes. The price was unbeatable compared to other models I looked at, and honestly, it exceeded my expectations. The heat output is more than enough for my medium-sized living room, and the flame looks way better than I anticipated. I also like the safety features, like the automatic shut-off. It gives me peace of mind, especially with kids running around. Shipping was fast, and the product arrived in perfect condition. I’ve already recommended it to a few friends!

This fireplace is gorgeous!

I’m impressed by how modern and sleek it looks, and it really adds character to my living room. The flame effect is very convincing, and I love that you can adjust the brightness and temperature settings. It’s become the centerpiece of our home, and the heat is perfect for chilly winter nights.

I’m thrilled with this purchase!

I was impressed with how quickly it was delivered, and the packaging was excellent—no damage at all. It was easy to set up, and I had it working within an hour. The flame effect is so realistic, and it really makes my living room feel cozy and inviting. The heater works well, providing just the right amount of warmth. I also love the modern design, which fits perfectly with my home’s aesthetic. The remote control is super convenient, allowing me to adjust the settings without leaving the couch.

I am so pleased with this fireplace!

I had no trouble getting it up and running. The flame effect is stunning, and it creates a beautiful ambiance in my home. The heater is efficient and warms up my space quickly. I also appreciate the safety features, like the automatic shutoff. The remote control is a nice bonus, making it easy to adjust the settings from across the room.

This fireplace I ordered exceeded my expectations in almost every way.

It was packaged securely and arrived without any damage. Setting it up took a bit longer than anticipated, around an hour, but the end result was worth it. The flames are lifelike, and the adjustable brightness is a nice touch. It heats my medium-sized living room quite effectively. Overall, a fantastic addition to my home that I look forward to using throughout the winter.

I’m beyond satisfied with this purchase!

The flame effect is truly mesmerizing, and I love how it instantly adds warmth and coziness. The heat settings are powerful, yet the unit remains cool to the touch, which is great for safety. The sleek design blends perfectly with my modern décor, and the remote control is super convenient. I’ve been using it daily, and it’s made such a difference in the comfort and ambiance of my home.

This fireplace has completely changed the vibe of my home.

The heat output is great, warming up my space efficiently without making it feel too hot. I also appreciate the different settings, which allow me to use just the flame for ambiance or add heat when I need it. The remote control is a nice touch, making it easy to adjust the settings without getting up. Overall, this is a high-quality product that I would recommend to anyone looking for a stylish and functional fireplace.

I am thrilled with my new fireplace!

This is perfect for setting a cozy mood even during the warmer months. It's stylish, functional, and a fantastic value for the price. I would recommend this fireplace to anyone looking to add a touch of warmth and elegance to their home.

I am absolutely in love with my new fireplace!

The flames look incredibly realistic, and the heat output is just right for those chilly evenings. I also appreciate the remote control feature, which allows me to adjust the settings from the comfort of my couch.

This fireplace is simply amazing!

I bought it to replace an old one, and I couldn’t be happier with my decision. The assembly was a breeze—I had it set up in under an hour. It’s also super quiet, so I can enjoy the warmth and ambiance without any annoying noise. The remote control is very handy, making it easy to adjust the settings without getting up. Overall, it’s a beautiful, functional piece that has elevated the coziness of my home.